SEO content writing tips for Beginners
All of us are well aware of this fact that contents are always vital for the websites to run smoothly. We can’t, therefore, underestimate the importance of SEO content writing services. It is obvious that websites would appear dull or boring in the absence of an enriched content solution. That is why, it is important for beginners to learn the most effective content writing tips that remain crucial before they start their writing careers.
Today is the digital world which witnesses the diversified content needs. You need not only the contents to rely on but SEO optimized content that actually appeals to all and sundry. The proven fact is that ‘Content is the King’ which always boosts the website rankings thus resultantly drives traffic to your website.
If you are seeking out a career in content writing, then you need to understand the SEO strategies and its relation with writing to distinguish yourself in this profession. There are several forms of content writing, including the major ones web content writing, press release content writing, article content writing and et al and the list goes on.
All forms of writing services mentioned and even not mentioned above won’t work or prove worthwhile if your content is not SEO optimized. SEO optimized content writing means it is SEO friendly and worth usable due to incorporating the proper and well-researched keywords, genuine anchor texts for internal/external linking, catchy headlines, H1 to H6, etc., which appeal to search engines and humans alike.
Several conventional as well definable factors are responsible to bring improvement in the website rankings. The fact is undeniable that content is one of the important factors which can’t be ruled out. You need an informative and problem solving plus actionable content to convert your visitors into leads. Otherwise, you will end up spending your time, money and resources to bring traffic to your website.
SEO Content Writing Tips for Beginners
Our experts at SEO Content India have enlisted below the 10 most appealing content writing tips that can prove greatly usable for beginners. Such tips will surely prove helpful for them to learn content writing in the true senses to improve SEO and to generate traffic.
1. Write for humans and not for the search engines
While you start writing contents, you must ensure writing the stuff for humans instead of for search engines, robots or pandas. To get your website ranked quickly, many content writers start black hat techniques, which can bring more harm than benefits in the long run.
Few tips to keep in mind, while generating contents:
- Easy to understand the content
- Well researched content
- Grammatically & factually correct content
2. Write well researched and actionable content
The purpose of your content is to educate readers and to coax them to either fill in the online query form or to make a call to your customer care thereafter. If you are able to provide them well researched and informative content then undoubtedly it will peruse the audiences to love and read that so much so that they come back to your site again and again for more updates.
Fresh and high-quality content is always loved by search engines thus your chances of getting ranked on the top in search results equally increase.
Related: 5 Key Benefits of Writing High-Quality Content
3. Edit once you prepare content
One of the most important factors as an effective content writing tip for the beginners is that as and when you write the contents get that edited by the professional content writers. Such steps will prove helpful for you to learn several key factors and to avoid future mistakes. Approach any of the professional editing and proofreading services companies which will not only tune your copy into an SEO friendly one but also find out issues like a rectification of grammatical and factual errors, if there are any.
Once you get the edited page, give yourself enough time to check or double-check them before you hit the publish button. It will help you find out your own mistakes, and to avoid those on the next page. It will surely prove worthy and educating experience.
4. Support with the images
Before you hit the publish button, make sure that your content is supported by the related visuals. While uploading images, you should also ensure collecting the SEO optimized images to avail the ranking benefits. Contents with proper visuals not only improve the traffic to your website, but also encourage people to go through your page. This is how you are noticed.
Contents with their supporting images are also great means to highlight the most important points from contents as they convey your messages in the first place. A survey highlights that contents with supporting images do receive more avenues for engagement than the contents without any visual.
5. Scannable texts (heading, bullets and etc.)
Having scannable texts means your readers can easily go through the page within seconds and thereafter they decide whether they should go through it word to word or ignore that completely. Such contents should, therefore, have proper headings, subheadings and bullets as they are helpful for the readers to get the zest of the specific pages.
A catchy heading or subheading always coaxes the masses to go through the contents you are presenting to them. Actionable and rich contents will be helpful to improve ranking and generate leads, and thus one can try to convert such leads into sales.
6. SEO-optimize your writing
You will be able to generate traffic and convert the traffic into sales only when your content is easily found in search engines. If the content you write is available on top of search results, then chances are high you will get many leads. Insert your short tail and long-tail keywords naturally to improve organic ranking.
Optimize your content for mobiles as 57 percent of all online traffic now comes from smartphones and tablets.
7. Write headings carefully
Your heading is the first thing, which helps your prospects to decide whether to click on your website or not. Pick the most important benefit of your product or service and include that benefit in the headlines. It will help you increase click-through rates.
8. Captivating introduction
The introduction is the next thing your prospects see after the headline. Therefore, it should be compelling enough to urge the prospects to continue the content. When writing the introduction, keep in mind the requirements of your readers and how you are going to fulfill those requirements.
9. Keep in mind social media
You must learn ways on how to write professional content to improve social media engagement. If your content gets attention of your prospects and gets a social share, your half work is done. Viral content not only generates links, but also improve traffic to your website.
10. Craft an actionable conclusion
Now, it is time to end your article. Write an actionable and motivational conclusion as it is the last impression you get to leave with your readers. In conclusion, you should motivate the readers to take action. This is one of the successful content writing tips for beginners to get success in the industry.
11. Easy to Read Content
Make your content formatted and easy for readers so that Google can scan and understand it. Long pages of content can dissuade a reader from going through it online, especially on smartphone screens. It has been generally noticed that online readers are drawn towards content that can be easily scanned through and provide them points they are interested in, and would most of the time avoid going through a long article.
Break the writings into shorter paragraphs of one or two sentences, instead of paragraphs of three to four, and you will find that it does wonders as it is easier to read.
12. Avoid Keyword Stuffing
Content writing does not significantly differ from the writing guidelines in school, though it is created with just a few crucial changes. Keyword inclusion is needed, but the concentration must be paid to producing well-written, quality content that does full justice to the topic. Whereas keyword stuffing may land you in trouble, and there are chances of your content being penalized. Therefore, it’s wise just to include focus keywords three to four times and use secondary keywords twice at the most.
13. Keep an Eye on Word Count
There is a general perception that longer content is rewarded with a higher search rank. It is often believed that for receiving the highest search ranking, content should be 1000 words at the minimum and may typically range between 1500 and 2000. A top-ranking content averaged 1890 words, according to a recent search engine study. But you need not worry about producing such long content to start with, as to index and assign a positive search rank for Google a 500 words content is supposed to be enough.
You May Also Like: How Long Should Blog Posts Be for SEO?
14. Proof-read Your Content
So far as proofing content is concerned, beginners may think it redundant, but this fact can’t be denied that lots of content riddled with grammar and spelling mistakes are found on the Internet. Your content is supposedly a torchbearer of your business online. It may detract your customers and damage your business online if he or she comes across your poorly-proofed content in its first interface.
By checking spelling and grammar mistakes, a word processing program can be helpful, but for the best results, it’s in the enormous interest of your business to have another person check these errors. Here, at SEO Content India, we have a team of skilled and professional proofreaders who will make your content free from these lapses.
You May Also Like: Why You Need a Content Editing Service Now?
15. Practice Brings Perfection
Practice plays a significant role in bringing perfection in all the skills, and content writing is no exception. The more you work on it, the better it yields results. Though there are tools that will help analyze your content and give you tips regarding improving your content writing skills, if you are interested in focusing on managing your business, SEO Content India can be your best option to repose faith in.
We have the best and highly professional content writing team with highly experienced and prolific content writers, senior editors, and proofreaders who will deliver you the best, plagiarism-free, high-quality content.
Final Say
Earlier, the content was all about the keywords. Over the period, the concept has changed drastically. Today, content writing and formatting have changed a lot. Beginners need to learn the tips on how to write quality content to guarantee that it can be easily ranked on the search engines. Apart from improving engagement, the content must coax the readers to take action.
To stay ahead in cutthroat competition, beginners must learn the above-mentioned content writing tips. It will prove helpful for them to generate the most industry-specific content. Their content would be liked by readers as well as search engines to bring definite success. Link generating content not only improves rankings but also generates traffic and boosts sales.
It is undeniable fact that top-ranking contents get traffic thus you can easily convert that into sales.
This is how you are recognized for your worth of engaging content creation professionals. The readers should read from start to finish.
Nice Post, Thanks for sharing.
Dear Arti Kadu,
You are welcome. We will keep writing.