Crucial Steps You Should Take After Publishing New Posts
The digital world and business operations require innumerable steps to run the sites for products or services seamlessly. From where should you begin, and at what steps should you end? The reality is that there is no full stop when it comes to doing business with greater zeal. You always keep applying innovative ideas for bigger rewards, so success thrives. A similar approach applies to the blog posts you write for your website. Apart from publishing new posts, you should also learn things to do after publishing a new post.
Never assume that once you write a blog post and post it on the website to go live, your task ends. If you believe so and feel that mere writing or posting of blogs would suffice and your work would be completed, then you are indeed not following the right path.
Understand a proven fact and the realities that make everything crystal clear about why writing blogs isn’t enough. Writing and publishing a post is just half the work. There is equally an ardent need for you to create a favorable atmosphere for the posts to come across to the readers without facing any hassle.
It thus demands some technical and strategic planning. Complete such tasks on a priority basis to ensure your creatively written, well-researched blog posts reach the desired reader base. Before we move ahead to learn what to do after writing the posts, let’s first try to learn the major benefits of blogging.
SEO experts and webmasters consider blogging part and parcel of SEO and content marketing strategies. Consistent blogging is always helpful in numerous ways, including these most notable ones:
- Improves SEO
- Builds Credibility
- Increases Traffic
- Educates Customers
- Connects People to Your Brand
- Establishes Your Business as an Industry Leader
The above-mentioned benefits are the major ones that blogging offers. It is the primary factor that most corporations, organizations, and entrepreneurs focus on to encourage quality blogging to keep their corporate websites in the leading positions as part of their content marketing business strategies.
You have been made aware of the benefits of blogging above. It’s high time you also remain abreast of some associated factors with blogging. You won’t be able to get maximum benefits from blogs if they don’t stumble upon their readers or fail to seek reader attention. There is no dearth of promotional strategies or tips to use or avail the benefit of bringing content into the global limelight. You must focus on them to grow the businesses to maximum reach. Start by evaluating various such strategies and/or implying one that suits your needs. Learn what to do after publishing a new post.
14 Things to Do After Publishing a Post on your Website
1. Email your subscribers
Your existing as well as potential customers might not visit your website at regular intervals to find out any new content you have published. It must remain your preferred step to let them know something new that you offer. People often keep checking their emails for professional as well as personal purposes. While they get yours and find an email that has something new through even the mailer heading, they click to read that further, provided it is interesting stuff. And thus, your ultimate goal of letting the subscribers read your post gets fulfilled.
Related: Tips to Write Attention-Grabbing Email Newsletters
2. Share on the social media channels
There are currently 2.46 billion social media users globally, and it is expected to reach 2.95 billion by 2020. The number of social media users has been increasing by leaps and bounds with each passing day. Can you ignore such platforms in the present scenario for your steps to promote content? You can’t. It is advisable to use various social media channels to promote posts among existing as well as potential customers for maximum channelization. Interested people will always click to land on your website to open one more avenue for you, thus cementing a new business relationship.
3. Respond to each comment
Once you write a well-researched and informative post and make it live through your website as well as various digitally supported channels, you are bound to receive varied comments from your attentive readers. Some of them might appreciate your work, while there would be many to criticize you in different frameworks. Chances are high that some of them will raise a few questions that are related to your post or any other angle from which they feel inclined to seek elaborated information.
Remember that such stages are crucial for you to bridge the relationship with future and existing customers. You must respond to each and every comment sensibly. Responding to comments has been considered a great way to build stronger readership besides improving engagements and thus inviting people to visit the website once again.
Similar: Find Out the Benefits of Blog Commenting Strategies
4. Use social bookmarking sites
Apart from getting a quality backlink, you can generate relevant traffic from social bookmarking sites. Your links on social bookmarking sites would be indexed faster through the search engines. Countless such social bookmarking sites are available beforehand. You can select anyone to start working on them. You can build your online reputation by suing reputed and known social media platforms.
5. Re-share your content
Social media has millions of users, and the number is increasing incessantly. Every one of them will come across your content while you post it for the first time. You should therefore keep posting and re-sharing your content at regular intervals. Do keep in mind that re-sharing does not mean you pick up the URL and share it instantly. Always make some slight changes by editing the contents in certain aspects. It will prove greatly helpful in bringing drastic improvements to your SEO strategies.
If you want to learn what to do after publishing a new post, re-share the content.
6. Edit your old posts
Writing new posts for SEO and traffic is a good activity. You shouldn’t also forget it that editing old posts can equally benefit to save time and energy and that too while offering you ample benefits. After the Google Panda algorithm update, it has become mandatory for everybody to keep their old posts relevant and up-to-date. Apart from adding additional relevant images, you should optimize such posts for search engine visibility purposes.
If you want to learn things to do after publishing a blog post, you need to know how to maintain the rankings of your pages once you reach the top of the search results.
Related: How to Improve Ranking of Existing Posts
7. Repurpose your contents
No matter how useful and well-researched your content is, after a certain period, it will disappear from the minds of your readers. It all happens because they keep receiving new ideas and information now and then. You can take advantage of content repurposing in such a scenario. Start by using the old content to repurpose it to present it from an entirely different perspective. Making an infographic or video can be one of the alternative options through content repurposing.
8. Contact bloggers to mention your post
You should contact the respective bloggers in your industry and ask them to mention your post in whatever way possible. This way, you will improve your ranking, generate traffic, and also increase subscribers. It is a great activity to improve SEO too. They have the skills to become content writers and create their brand online.
9. Build backlinks for the posts
Once you post a blog, it may or may not rank organically. So, you must create a few quality backlinks for your post to let it rank organically. Once it finds a place on the first page of search engines, it will start getting traffic for your success. Go through these ways to create high-quality backlinks for SEO.
10. Add a question to spark discussion
One of the important things to do after publishing a new post is to add a question at the end to spark discussion. Our audience needs something to react to. Adding a new question at the end encourages our readers to think deeply about a topic and motivates them to act. Power up your content creation strategies to spark discussions with your readers.
11. Ask a key contact to share it
If you are looking for ways to promote your latest blog post after publishing it, then take a favour from your friends and colleagues. Influencer marketing strategies also help you add value to a post.
12. Check SEO basics
Things You Need to Do After You Publish Your Blog Post: Check SEO Basics. Apart from meta descriptions, the meta titles should also be in line with SEO to help the post achieve search ranking. Google does not read images, so learn basic image optimization too. Use long-tail keywords and short-tail keywords in the text and the headers.
13. Update your post
Things you should do after you publish a new blog post are to learn how to update your website. The website you have gets outdated with time, you must be ready with new and innovative ideas to update it.
14. Write your next post
You must remain a consistent blog writer to avail yourself of the SEO benefits to the best extent possible. In case you run out of time, then better involve professional writers by outsourcing this task to write your future blogs. It will ensure that you post blogs regularly. Such practices will improve traffic, build credibility, and thus increase leads.
You can also interlink your previous posts to take advantage of link juice. So, keep writing the blogs or get them written by your team to ensure your website emerges as an authoritative website in your particular niche. While writing blogs, you should use long-tail and short-tail keywords. Furthermore, write unique descriptions and metas, et al., to avail of the desired SEO benefits. Also, learn things to do after publishing a new post.
Final Thoughts: Things to Do After Publishing a New Post
Writing quality blog posts and then improving their organic ranking is a time-consuming process. You should thus promote the blogs intensively to get maximum views by learning things to do after publishing a new post. Make sure that your posts are optimized for SEO purposes. As and when you publish any post, keep the above-mentioned tips under consideration. They will prove helpful for you to make the posts popular.
High-quality and well-researched posts always bring traffic to websites. Such traffic can be easily converted into paying customers. You can hire professionals for this purpose to make your posts popular. Such professional support will pave the way for a new dawn for your website to get noticed by everybody. Apart from blog writing, our creative SEO copywriting services also make us popular in the industry.
